Brain Matter

Brain Matter

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Brain Matter
Brain Matter
COUTURE IS FUCKING CRAZY, Y’ALL

COUTURE IS FUCKING CRAZY, Y’ALL

Dispatches from the deep.

Gabriella Karefa-Johnson's avatar
Gabriella Karefa-Johnson
Jul 11, 2025
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Brain Matter
Brain Matter
COUTURE IS FUCKING CRAZY, Y’ALL
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Scenes from the Schiaparelli Fall Winter 2025/2026 Show.

I don’t know that I have been delivering on the chaos I have promised you all from Brain Matter. And while the metrics suggest quite a few of you enjoy things like the Carolyn Bessette Kennedy deep-dive/Ryan Murphy cyber-bullying, or hottakes on the future of Vogue the most, but gosh dangit* I’m trying my best to ignore the data and send you all running for the hills!

*(the president of a very large fashion conglomerate told me I would regret using god’s name in vain in every letter …prolific “goddammit” user over here… somehow this doesn’t feel better?? )

At the time of publishing this–my 15th letter–I have remained relatively focused on single topics which is, not at all, indicative of the true cacophony of bullshit that occupies my mind.

Luckily, I’m hot off of Haute Couture Week so here comes a fatty! This week, you get a bunch of micro essays and bit of everything:

SCHIAPARELLI WAS REALLY FUCKING HORNY.

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